Welcome to the corner of the internet where we build sustainable businesses that center humanity, intuition and full creative expression.
I see you: You’re a multi-passionate, ambitious, artistic, mission-driven human who’s obsessed with freedom.
Your brain is spicy. Your ideas are big (and sometimes overwhelming).
You’re really good at your work. You know you’re here to do something important. You’ve got power under the hood. You struggle with trust. And you’re ready — ready to finally say yes to stepping into your next era.
But the truth you’ll need to walk with is that YOU are the blueprint.
What you’re here to build? It doesn’t exist yet. My business coaching programs are about helping you find fierce clarity and soulful momentum towards that unique, all-you mission. Once we have that, the branding, financial strategy, offer line up & marketing approach fall into place.
My story is likely a mirror of your story.
I’m Jenni Gritters, a business strategist and coach for solopreneurs and leaders seeking stability, sustainability and ease.
I’m also a writer and a mom of two living in the woods of Central Oregon. And I have many other titles, too: artist, gardener, oracle, witch, priestess, author, daughter, friend and leader.
Before finally saying yes to my soul’s work helping women and non-binary people find & move with their true power, I spent a decade+ working as a journalist. You can still find my bylines in the New York Times, Washington Post, Wall Street Journal and Forbes.
Coaching with me is, truthfully, a bit different. I teach you to build a unique-to-you, sustainable, joy-filled , artful business (and life!) full of power, peace and momentum, using a vast toolkit of somatic practices, traditional coaching tools, consulting approaches, intuitive knowing, ancient feminine practices, strategic experimentation, and beyond.
In my rooms, we focus on holistic wealth, joy and impact as long-game strategies to help you unlock your potential and move toward your dreams. In other words: You’ll transform your business but that process will transform your life, too.
“Working with Jenni helped me unlock the next level of my business. I was feeling anxious about my finances, struggling with some client relationships, and didn’t have the time or energy to make any impactful changes. Jenni’s insightfulness helped me realize that I had maxed out the potential of my current structure, and she helped me lay out of a plan to make an easeful transition into a higher paying and better balanced future for my business. Jenni’s ability to balance ambitious goals with mindful living is a philosophy that I will take with me far beyond these coaching sessions.”
—Claire Hueg, digital community strategist
Let’s start by learning together:
“Jenni is a coach who masters the balance of strategy and progress, while supporting mindset. She helped me launch my consulting business while keeping me grounded and focused on self care, and being in tune with the "why." I have grown immensely as an entrepreneur working one on one with Jenni. She is truly more than a business coach and will support you in your journey with passion, intelligence and heart.”
—Tiffany White, coworking consultant
And I know you’re wondering: What does it look like to work with me?
I offer group programs, intensives, masterminds and 1-1 coaching for solopreneurs and leaders, all of whom identify as neuro-spicy creatives. A brief selection of those programs can be found here:
The proof is in my clients’ thriving lives & businesses:
“I could talk about my results here—like a business I now love—going in the direction of my dreams and building sustainable systems. All those things that have happened, btw. But those are not the results.
It’s the gut feeling. It’s integrity and alignment. She’s intuitive and helps find the truth from a tangled mess. Seriously, this has been the best investment in my business.
If I had to sum it up, and I guess I do: Working with Jenni is like harvesting a full vegetable garden: Hard, messy, soul-feeding work. Abundant AF, holding your space at the table. It’s amazing.”
-Alex Alcon, ADHD coach & marketing consultant
“It is impossible to overstate the impact Jenni has had on my life and business.
With her support I was able to create space for a business that I had been dreaming of for years: Stepping away from full-time employment and gaining clarity of both vision and action steps.
She is able to identify blockers that are difficult to see alone while guiding from a place of collaboration, which makes the coaching experience deeply empowering! Jenni brings a combination of skill and personal experience to her coaching, and I cannot recommend her highly enough!”
- Liz McKean, Coach, Consultant, and Host of The Starfish Diaries Podcast
“When I started my work with Jenni, I had an established business in place but was feeling stretched too thin without the income and wellbeing that I was seeking.
Jenni guided me through very practical exercises like building a website and redesigning my offers, but she also helped me uncover some deep-seated limiting beliefs, specifically around money and asking for support.
Through our time together, I was able to decrease my client load, more than double my monthly income, and make huge strides toward centering my priorities and living in deeper alignment with my bigger vision!”
-Lisa Bacon, Messaging & Systems Strategist